I've been using SendOutCards for about three or four years now. For those of you who aren't familiar with the company, you can think of it like an online Hallmark store. In short, what SOC does is allow you to send real, quality greeting and postcards (not e-cards) through the mail from your desktop.
You can literally pick a card design you like, write a personal message (even in your own handwriting, with your signature) and press "SEND."
It's that easy.
Your card goes out the next business day, in an envelope with a stamp on it, looking just like it would if you sent it from home. The envelope looks like it was written out by hand, too. Most people never realize nor have any idea that the card was not actually physically labored over by you. And as with any kind of card, the recipient is thrilled to get it.
Now, if all this isn't cool enough... here's what may be the very best part of all. Here goes...
You can do all this for about a buck per card!
Seriously. It's that inexpensive. Nor more $3 or $4 greeting cards! I mean, it's like getting a gourmet meal and paying Big Mac prices.
So think about this...
• You DON'T have to go the store!
• You DON'T have burn gas and time!
• You DON'T have laboriously write out cards by hand!
• You DON'T have buy and apply stamps!
• You DON'T have do the mailing!
It's all done for you!
Bing. Bang. Boom.
Not only is SOC a great way of making a very positive impression, building relationships and reinforcing them over time... it's perhaps the best method of keeping in touch ever developed!
I know that's a big claim, particularly in the age of email, SMS, social media, chat, video, etc. But I really believe it. Why? Because...
Cards make a lasting impact. What other form of marketing stays there, in plain site, for hours, days, weeks, months -- even years? What other form of marketing gets held in the hand, passed around, put up on bulletin boards? Can you say that about PPC ads, emails, adverts,etc?
The SOC method has many advantages over the traditional way of doing mailings. First, you can do everything online – you don't have to get out of your chair. Second, the cards are printed and mailed the next business day – there's no waiting! Third, it's one-stop shopping for direct mail, and that's truly sweet, don't you think?
So, if you're purely looking at SendOutCards as a mass mailing delivery tool, it probably doesn't make sense from a cost standpoint. That's not SOC's strength, anyway. If you simply want to do bulk mail, use a regular printer and mailing house.
But if you're looking at the big picture when it comes to direct, person-to-person, impact marketing, then you should seriously consider SOC. In fact, I consider it a major factor-- even "the" key -- to business success on an interpersonal level.
Using SOC over the years has gotten me more business -- including referral business -- than I know where to start. I personally think it's a "no brainer" and the single most powerful "real world" business tool in my arsenal. I've been using it for years with great results!
Once you start building a large client base, in particular, I think you will agree with me that Send Out Cards is a must have! But even if you're just a "lazy" cuss like me, who hates to do cards, SOC makes it east, fast and – dare I say it? – even fun!
• To take a FREE, NO OBLIGATION TEST DRIVE of SendOutCards (send some cards on me), drop me a line!
• To LEARN MORE about SOC, visit the official SendOutCards website.
Am I plumb loco or what? Leave tell whatcha think, kemosabe.